Two separate data analysis firms say the Twitter killer from Instagram has unraveled even as Meta has rushed to add highly requested features.

Threads Has Lost More Than 80% of Its Daily Active Users::Two separate data analysis firms say the Twitter killer from Instagram has unraveled even as Meta has rushed to add highly requested features.

  • o_oli@lemmy.worldEnglish
    894·
    2 年前

    I would say they didn’t really lose 80%, because they barely had them to start with. If you click a link on Instagram and bam you’re now a Threads user all ‘signed up’ ready to go? I mean yeah the barrier couldn’t be lower there.

    Retaining 20% of those users is in fact impressive. That’s many millions of people.

    • huginn@feddit.itEnglish
      9·
      2 年前

      9 mil according to the post.

      Pales in comparison to twitters DAU from prepurchase 2022. Who knows what their DAU is now.

      • o_oli@lemmy.worldEnglish
        3·
        2 年前

        It’s still the fastest anyone would have ever reached 9m DAU in the history of the internet I would imagine so if they retain and grow from there is a solid launch.

        But it could shrivel and die from here so I suppose it remains to be seen. Ultimately with the barrier of entry so low you can never tell how legit this userbase is, since its not really a natural growth to 9m.

        • huginn@feddit.itEnglish
          3·
          2 年前

          It’s really dishonest to say that’s the fastest anyone reached 9m DAU. Otherwise you could say the same thing about Facebook Messenger.

          It’s not any different than Instagram if you’re automatically a part of it by clicking on a link on Instagram

          • o_oli@lemmy.worldEnglish
            3·
            2 年前

            I think it’s only dishonest if those are not retained.

            To say they hit 100m is dishonest but if 9m are sticking around? To me, that counts. Those people are on a whole new platform even if the onboarding was simple.

            • huginn@feddit.itEnglish
              2·
              2 年前

              I think what remains to be seen is exactly that: How long before they’re at 4.5M DAU?

              • o_oli@lemmy.worldEnglish
                2·
                2 年前

                Yeah, well I suppose it’ll still be on a downward trend. How long can they go, where does the rollercoaster end haha.

                Honestly I suppose you can never know. Past successes don’t guarantee anything and this could be a total flop that gets shit canned in a few years.